We worked with Whirlpool Canada to create a custom virtual conferencing platform to host national trade conferences, training events, and seminars with the intent of reducing in-person sessions in response to the COVID-19 pandemic. The goal was to develop a solution that would enable Whirlpool corporate to host large-scale virtual events as well as breakout sessions and small team-based events, all while integrating with Whirlpool Central (the B2B communications platform we created) to manage, incentivize, and reward users. Their Whirlpool Live virtual conferencing platform now offers the perfect complement to Whirlpool Central, connecting and further engaging users from coast to coast.